Global Talent Commercial
Everything that happens off the pitch.
No transfers, no playing contracts, no poaching. We bring brands to talent — and we work alongside the representation that has been there all along.
Agents and management
You look after a talent and have neither the hours nor a brand-side network for everything that happens off the pitch. We take that part — and only that part.
Talent
Football, music, creators: anyone with a stage has a value beside it. If you are already represented, we speak to your representation first — not behind their back.
Brands and agencies
You are looking for a face that still fits in two years. Audience, timing and scope are enough for a first pass.
We work alongside representation, not against it
Most of the talent we work with is already represented on the sporting side, and we change nothing about that. We take on the work off the pitch only, in agreement with the existing representation. For them it is not a conflict but a channel they did not have before.
We say talent, not player
A footballer, a musician and a creator sell a brand the same thing: attention that belongs to somebody. Commercial thinks in talent, not in sports.
We read the briefing before we name anyone
Audience, tone, term, budget range. Only then does a proposal follow — a reasoned selection, not a list of whoever is free.
The calendar is the real risk
Training schedules, matchdays, international breaks, club obligations, tour dates. Most campaigns fail on a date, not on a concept. We plan backwards from there.
Commercial
- Winning brand partners
- We do not wait for inbound requests. We approach the brands the talent genuinely belongs with.
- Selecting the right talent
- We read your briefing and suggest names that fit it — not the ones who happen to be free.
- Coordination with existing representation
- Whoever already looks after a talent stays on board and stays copied in. We work alongside representation, never around it.
- Rights, terms and scope
- Which assets, which channels, which territory, for how long. Settled in writing beforehand.
- Content and social collaborations
- Work that lands on the talent's own channels, not only in the media plan.
- Appearances, events and activations
- Dates, logistics, clearing it with the club and the training schedule — the part that sinks campaigns.
- Delivery and review
- We stay to the end and tell you afterwards what actually worked.
One message can change a great deal. Write to us.
Tell us about the talent.
Who you look after, what has happened off the pitch so far and what should happen next. We come back with a concrete proposal.